Yesterday evening, I heard my phone ringing when I was in the loo. I rushed out and ran to my room to take that call. Who knows, it could be a really important call.
"Hello, are you Madam XX XX XX?"
I really don't like calls like this. It can only mean one thing. So, I replied very reluctantly, "Yah..."
"Have you received the $1,000 shopping voucher?" the girl on the other line chirped merrily.
When I quizzed her "What voucher?", it gave her just the right opportunity to launch into her 5-minute spiel without catching her breath.
"Remember my colleague called you recently? You did a survey? Now you're one of the lucky few selected by our company to receive a $1,000 shopping voucher. You can buy make-up, electronic goods.... and there's another set of $500 voucher coming and..... yadi yadi yadi... this is NOT a timeshare!"
Now, I have heard marketing talk like this a million times. Knowing how tough a cold-caller's job is, I used to answer their questionaire thinking that I was doing these folks a favour, thinking they'll get $5 for every questionaire completed. It doesn't work this way anymore.
If you are kind and understanding, they will file you under the 'gullible and easy' list and get their eloquent representatives to call back to 'close the deal'. Hah, I have heard the "You're the lucky winner of..." too many times! Sometimes I even get lucky several times in an hour.
I would really like to humour them but 9 out of 10 times, the calls come when I'm driving through heavy traffic, lugging 10 heavy bags of grocery, dashing to my car in the pouring rain, in the shower or taking a nap.
Anyway, I've lived long enough to know there's no free lunch in this world. So if I'm in a good mood, I ask, "What's the catch?" but mostly I just say, "Sorry, I'm not interested." and quickly end the call.
I still think cold-calling is a really tough job.