Now that I'm straddling between two businesses, there's so much to do and so little time. With a business, there is no such thing as finishing your work and shutting down when you get home. Your mind is constantly thinking of how to market your products and promote the business.
Best friend is an engineer by training. Being the methodological type, she's tasked to do most of the R&D work and work processes. I'm supposed to be the one with the creative flair, so I'm in charge of A&P which means I should start working on the website, corporate identity and brand building.
I've just dug out a pile of books from my library. It's time to read them again for ideas and inspiration.
We have plans to go on roadshows and events that can help us to build our distribution network. Since we're both doing this part-time for now, I can forsee our weekends will be spent working from now on. I'll have to find more efficient ways to juggle between housework, business and personal time now.
The consolation is we're doing something that we enjoy and we both love being outdoors. If our hobby is able to bring us income, that's a happy situation to be in.